Consulting
Placemaking, repositioning & branding strategy
We create great locations with long-term economic and experiential value, by strategically rethinking spaces and humanising the place.
Place strategy
We create great places with long-term economic and experiential value. Places that inspire activity, excitement and connectivity. Places that generate expectation and excitement. We strategically rethink real estate and urban spaces to create meaningful places where people want to be.Repositioning
We analyse people's needs, behaviours and aspirations to create spaces through real estate transformation. We put people at the heart of the approach, drawing on social and behavioural science, defining the optimal product and strategically positioning it to improve performance and transform it into a resilient, future-proof property.Branding
We create great places with long-term economic and experiential value, with a powerful narrative and identity that creates an emotional connection.Related Insights
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Analizamos el mercado de hoteles en España durante el tercer trimestre de 2026. Conoce la situación del sector, y los datos de inversión hotelera.
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La inversión inmobiliaria alcanza máximos históricos en España y supera los 16.300 millones de euros hasta septiembre.
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Press Release
CBRE sella un acuerdo de colaboración con la nueva firma de Ignacio García Cuenca, IGC Development
Su experiencia y conocimiento del mercado complementan las capacidades de CBRE para ayudar a los clientes a anticipar tendencias y tomar decisiones en un entorno cada vez más especializado y exigente.